Yesterday I visited the 2018 PicsArt AI Hackathon. It was fairly an expertise for me as a result of I’ve heard of such occasions however by no means truly visited any. The hackathon happened in Trekhgornaya Manufaktura. The symbolism is there as a result of the latter is the oldest textile plant in Moscow based on the finish of the 18th century. Thus, it may be interpreted as a graphic manifestation of the worldwide shift from the vegetation of yore and their manufacturing applied sciences and technique of manufacturing to the bleeding fringe of technological progress, imagery (re)manufacturing and advertising and marketing of concepts. In different phrases, the utopia/dystopia of the brand new media dream manufacturing facility we’ve been all having fun with/wired by recently.
AI will in all probability rule the world sooner or later (or not) however within the present yr of 2018 A.D., it’s nonetheless the meatbag audio system who make the occasion. I wasn’t that impressed by the technicalities shared by a few of them as a result of language barrier (my geekish may be very poor). I used to be there for the tales – and I’m not solely speaking about Instagram.
The following two circumstances particularly stroke a chord with me: the one introduced by Yuri Melnichek who bought his maps.me service to Mail.Ru Group and the AIMatter firm to Google, and particularly the Victor Shaburov’s efficiency who bought the Handster firm to Opera and the Looksery start-up to Snapchat the place he at the moment works as a Director of Engineering. Victor gave his recommendation relating to a profitable B2B gross sales technique which was rooted within the acceptable crew consisting of
- video crew,
- graphic designers,
- gross sales managers (enticing girls, native audio system).
As easy because it seems to be, it really works, and if it ain’t broke, don’t repair it. I appreciated his Pelevin-style tackle how he was making an attempt to promote Looksery earlier than it was even totally prepared, i.e. promoting the thought of a helpful app after which updating it with a watch on the potential patrons and their calls for.
I used to be very glad to listen to Victor’s story as a result of it’s a standard data that Russians can into know-how however we’re not PRussians IYKWIM. Unfortunately, I’ve to agree with it – Russians, on the whole, know easy methods to stroll the stroll and discuss the discuss – and never easy methods to place their actions correctly. You reside and study.
Just to present you an concept what this hackathon was actually about: greater than 150 groups
of Russian hackers registered for the occasion, 26 made it to the finals, 12 pitched their tasks and 5 of them gained the PicsArt AI Days hackathon prize starting from $ 10K as much as 30K correspondingly (100K in whole).
Teams which drew my consideration:
4th place – all-female crew – their piece could make a ‘excellent’ picture from a number of not-so-perfect ones by combining good elements collectively.
2nd place – these guys created a software program which turns movies into comics. The head of the crew shocked me (in a great way) when he advised me that European AI occasions have been worse than the Russian ones when it comes to group.
1st place – crew from Lvov who’ve determined to go to Moscow regardless of the martial regulation in Ukraine and who labored on the ageing/rejuvenating/make-up lense. Btw PR case in itself!
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